The highly anticipated trailer for the biopic “Swiped” has been unveiled, setting the stage for an inside look at the world of dating apps through the journey of Whitney Wolfe Herd. Starring Lily James as the tenacious Bumble CEO, the film explores Wolfe Herd’s groundbreaking achievements and the challenges she faced in a tech industry predominantly led by men. With its debut set for September 19 on Hulu in the U.S. and Disney+ internationally, “Swiped” promises to deliver an inspiring narrative of innovation and determination that drove the success of the Bumble platform.
The Rise of a Trailblazer
“Swiped” chronicles the story of Whitney Wolfe Herd’s ascent from a recent college graduate to a pioneering force in the tech world. Portrayed by Lily James, Wolfe Herd breaks the mold by launching Bumble, an innovative dating app that empowers women to take charge. The film not only highlights her role as a co-founder at Tinder but also captures her relentless drive to create a platform that revolutionized online dating, culminating in Bumble’s public debut in 2021.
Notable Cast and Creative Team
The film features a talented ensemble cast including Jackson White, Myha’la, Ben Schnetzer, Pierson Fodé, Clea DuVall, Pedro Correa, Ian Colleti, Coral Peña, Dan Stevens, Larkin Woodward, Ana Yi Puig, Olivia Rose Keegan, Joley Fisher, and Gabe Kessler. Directed by Rachel Lee Goldenberg, known for “Unplanned” and “Valley Girl,” and written by Goldberg, Bill Parker, and Kim Caramele, “Swiped” brings together skilled creatives dedicated to telling this impactful story.
Production Insights and Musical Elements
Produced by Lily James along with Jennifer Gibiot, Andrew Panay, Gala Gordon, and Sarah Shepard, the film is a collaboration between 20th Century Studios and Ethea Entertainment, distributed by Hulu. The cinematic experience is enhanced through the musical score by Chanda Dancy, with Doug Emmett serving as the cinematographer and Julia Wong as the editor, ensuring the film’s visual and auditory elements resonate powerfully with its audience.
World Premiere and Release
“Swiped” is set to be showcased at the Toronto International Film Festival in the esteemed Gala Presentations section, with its world premiere scheduled for September 9. Viewers can immerse themselves in the groundbreaking journey of Bumble’s rise to prominence with the official U.S. release on Hulu and Disney+ in other regions shortly after. Watch the newly released trailer for “Swiped” below to catch a glimpse of this captivating tale.
